Challenges of e-retailing : impulsive buying behaviour
Katija Vojvodic and Matea Matic
| Year of publication: |
2013
|
|---|---|
| Authors: | Vojvodic, Katija ; Matic, Matea |
| Published in: |
Challenges for the trade of Central and Southeast Europe. - Bingley : Emerald, ISBN 978-1-78190-832-7. - 2013, p. 155-171
|
| Subject: | Online-Handel | Online retailing | Kaufmotiv | Consumer motivation | Emotion | Kroatien | Croatia |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010366445