Challenges of using marketing information system (MkIS) by SMEs in Fiji
Gurmeet Singh, Rafia Naz and Kritika Devi
| Year of publication: |
2013
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| Authors: | Singh, Gurmeet ; Naz, Rafia ; Devi, Kritika |
| Published in: |
International journal of entrepreneurship and small business. - Olney, Bucks : Inderscience, ISSN 1476-1297, ZDB-ID 21679526. - Vol. 19.2013, 3, p. 379-398
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010184323