Change in international market strategy as a reaction to performance decline
| Year of publication: |
2013
|
|---|---|
| Authors: | Lages, Luis Filipe ; Mata, Jose ; Griffith, David A. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 66.2013, 12, p. 2600-2611
|