Changing channels in the physical distribution of finished goods
Donald J. Bowersox
| Year of publication: |
1967
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|---|---|
| Authors: | Bowersox, Donald J. |
| Published in: |
Theories for marketing systems analysis : Selected readings [And cross references to chapters in Marketing systems. An introductory analysis]. - New York : Harper & Row. - 1967, p. 97-102
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| Type of publication: | Article |
|---|---|
| Notes: | aus: Proceedings of the Fall Conference of the American marketing Association. 1965, Sept. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002017967