Changing perceptions of marketing ethics and social responsibility in principles of marketing
Christopher D. Hopkins, O.C. Ferrell, Linda Ferrell, and Karen H. Hopkins
| Year of publication: |
2021
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|---|---|
| Authors: | Hopkins, Christopher D. ; Ferrell, O. C. ; Ferrell, Linda ; Hopkins, Karen H. |
| Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. : Sage, ISSN 1552-6550, ZDB-ID 2020298-2. - Vol. 43.2021, 2, p. 244-259
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| Subject: | consumer | employee | environmental | marketing education | marketing ethics | social responsibility | societal concerns | Corporate Social Responsibility | Corporate social responsibility | Marketing | Unternehmensethik | Business ethics | Wirtschaftsethik | Economic ethics | Ethik | Ethics | Umweltbewusstsein | Environmental consciousness |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0273475321995553 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012592924