Channel selection and pricing in the presence of retail-captive consumers
Moutaz Khouja; Sungjune Park; Gangshu (George) Cai
| Year of publication: |
2010
|
|---|---|
| Authors: | Khouja, Moutaz ; Park, Sungjune ; Cai, Gangshu |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 125.2010, 1, p. 84-95
|
| Subject: | Produktionswirtschaft | Production management | Electronic Commerce | E-commerce | Entscheidung | Decision | Vertriebsweg | Distribution channel | Preismanagement | Pricing strategy | Einzelhandel | Retail trade |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003974470