Characteristics and influences of multinational subsidiary entrepreneurial culture : the case of the advertising sector
Dev Kumar Boojhawon; Pavlos Dimitratos; Stephen Young
| Year of publication: |
2007
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|---|---|
| Authors: | Boojhawon, Dev Kumar ; Dimitratos, Pavlos ; Young, Stephen |
| Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 16.2007, 5, p. 549-572
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| Subject: | Werbewirtschaft | Advertising industry | Multinationales Unternehmen | Transnational corporation | Entrepreneurship | Entrepreneurship approach | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003570343