Co-constructing the service experience : exploring the role of customer emotion management
Gülnur Tumbat
Year of publication: |
2011
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Authors: |
Tumbat, Gülnur
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Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 22015401. - Vol. 11.2011, 2, p. 187-206
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Type of publication: | Article
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Language: | English |
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Source: | |
Persistent link: https://www.econbiz.de/10009870755