Co-creation experiences : attention and memorability
Ana Cláudia Campos, Julio Mendes, Patricia Oom do Valle, Noel Scott
| Year of publication: |
October-December 2016
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|---|---|
| Authors: | Campos, Ana Cláudia ; Mendes, Júlio ; Valle, Patrícia Oom do ; Scott, Noel |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 33.2016, 7/9, p. 1309-1336
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| Subject: | Co-creation tourism experience | active participation | interaction | attention | memorability | Kundenintegration | Customer integration | Urlaubsverhalten | Holiday behaviour | Wahrnehmung | Perception | Tourismuswirtschaft | Tourism industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2015.1118424 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011627514