Co-creation in radical service innovation : a systematic analysis of microlevel processes
Helen Perks, Thorsten Gruber and Bo Edvardsson
| Year of publication: |
2012
|
|---|---|
| Authors: | Perks, Helen ; Gruber, Thorsten ; Edvardsson, Bo |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 29.2012, 6, p. 935-951
|
| Subject: | Kfz-Versicherung | Automobile insurance | Unternehmensdienstleistung | Business services | Produktentwicklung | New product development | Großbritannien | United Kingdom |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010219636