Cognitive bias in salespersons in specialty drug selling of pharmaceutical industry
Sachin Wasuja, Mahim Sagar and Sushil
| Year of publication: |
2012
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|---|---|
| Authors: | Wasuja, Sachin ; Sagar, Mahim ; Sushil |
| Published in: |
International journal of pharmaceutical and healthcare marketing : IJPHM. - Bingley : Emerald, ISSN 1750-6123, ZDB-ID 23645404. - Vol. 6.2012, 4, p. 310-335
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010076877