//-->
Shaping Time Perceptions with Background Music: The Effect of Congruity and Arousal on Estimates of Ad Durations
Kellaris, James J., (1996)
Improving the predictive power of consumer research by measuring naturally occurring judgments
Cronley, Maria L., (2012)
How naive theories drive opposing inferences from the same information
Deval, Hélène, (2013)