COLLABORATIVE INNOVATION THROUGH ADJUSTING STRATEGIC INTELLIGENCE CAPABILITIES ON THE SOFTWARE MARKET

The efforts focused on organizational performance differential attempt to typify the firms’ portfolio of competence enables their propensity to dominate and seek continuity in the competitive environment. Seeing that modeling the knowledge resource allocation is merely necessary, not sufficient, we advance some relevant solutions to capture valuable target markets through adjusting strategic intelligence capabilities, based on the valorization of Strategic Intelligence organizational profiling. We underline that knowledge capitalization on collaborative innovation accelerates the capture of valuable target segments and the firms’ capabilities to enable this performance differentiator is reliant upon adjusting strategic intelligence instruments. The Intelligence Provider and Opportunistic Captor profiles of the Strategic Intelligence perspective, enabling the emergence of collaborative innovation networks will stimulate the foresight capability of software firms, through assessing their propensity to exploit the benefits of collaborative innovation and perform simulations in order to attenuate the profile specific competence gap.