Columns - Smart Marketing - Turn your call center into a customer interaction center
| Year of publication: |
1999
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|---|---|
| Authors: | Peppers, Don ; Rogers, Martha |
| Published in: |
Sales & marketing management. - New York, NY : Sales & Marketing Management, ISSN 0163-7517, ZDB-ID 1995327. - Vol. 151.1999, 9, p. 26-29
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