Combining web mining techniques and structural equations modeling for measuring E-commerce perceptions
Year of publication: |
2008/09
|
---|---|
Authors: | Jacobson, Dax ; Pehlivan, Ekin ; Vilvovsky, Sonia ; Wong, Wilson |
Published in: |
Case studies in business, industry and government statistics : CSBIGS. - Paris : Société Française de Statistique, ISSN 2152-372X, ZDB-ID 2539075-2. - Vol. 2.2008/2009, 2, p. 99-108
|
Subject: | Electronic Commerce | E-commerce | Strukturgleichungsmodell | Structural equation model | Data Mining | Data mining | Internet | Social Web | Social web |
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