Commercializing a virtual proposition : Innovative device could help save health service billions

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer. Findings – We now live in a society where litigation claims are commonplace, and health services are far from immune to this problem. In fact, the traditional relationship between doctor and patient has radically changed over the past decade, and the competence and professionalism of all healthcare professionals is now constantly under scrutiny. Practical implications – Provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.