Communication design logics and innovation management
| Year of publication: |
2025
|
|---|---|
| Authors: | Ludwig, Stephan ; Herhausen, Dennis ; DeLuca, Luigi M. ; Grewal, Dhruv |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Wiley-Blackwell, ISSN 1540-5885, ZDB-ID 2012544-6. - Vol. 42.2025, 5, p. 850-873
|
| Subject: | communication design logics | digital technologies | innovation processes | Innovationsmanagement | Innovation management | Innovation | Interne Kommunikation | Internal communication | Kommunikation | Communication |
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