Communities of commerce : building Internet business communities to accelerate growth, minimize risk, and increase customer loyalty
Stacey E. Bressler ; Charles E. Grantham
| Year of publication: |
2000
|
|---|---|
| Authors: | Bressler, Stacey E. ; Grantham, Charles E. |
| Publisher: |
New York [u.a.] : McGraw-Hill |
| Subject: | Electronic Commerce | Internet |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 324 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-07-136115-4 |
| Classification: | Betriebliche Information und Kommunikation ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004598957