COMMUNITY SUPPORTED AGRICULTURE: FILLING A NICHE MARKET

In less than a decade, the number of Community Supported Agriculture (CSA) projects has grown to more than 400. Our research suggests that CSA shareholders' social objectives dominate their decision to join. Standard economic objectives and "club-related" objectives contribute to the decision, but are clearly secondary. Our research also suggests the CSA movement will continue to grow. Its emphasis on social objectives, its inability to supply food year around, and the ongoing development of size-neutral organic technologies, however, will probably keep it from becoming a major market channel in the next century.