Companies and Markets in Transition - Communication Strategiesfor the Manager of the Future
| Year of publication: |
1997-08-01
|
|---|---|
| Authors: | Reichwald, Ralf ; Goecke, Robert |
| Publisher: |
Institut für Wirtschafts- und Rechtswissenschaften <München> / Lehrstuhl für Allgemeine und Industrielle Betriebswirtschaftslehre |
| Subject: | Virtuelles Unternehmen | Organisationstheorie | organization theory | Corporate Network | Modularität | modularity |
- 1. Companies and Markets in Transition
- 2. The New Roles of Top Managers
- 3. Case Studies of the Work of Top Managers in Three Global High-Tech Companies
- 4. The Work Situation at the Top Management Level of Global Companies
- 5. New Media and their Utilization in the Upper-Level Managers Working Day
- 6. Communications Strategies for the Manager of the Future
- * Future Prospects
Persistent link: https://www.econbiz.de/10005844657