Comparative Integral Assessment of Investment and Innovation Potential of the Wood Processing Industry of the Carpathian Region

The article conducts a comparative assessment of the investment and innovation potential of the leading types of industrial activity of the region with the aim to identify strategic alternatives of development of the investment and innovation activity of the wood processing industry. The methodical basis of the conducted analysis is a combination of the methods of rating and integral assessment of the potential by types of economic activity. In order to follow the principle of comparability of data for types of activity differing in volumes, technologies, sales markets and used resources, the article uses the system of relative indicators of provision and effectiveness of use of production, investment and innovation resources. The results of the conducted study testifies to a certain disproportion of development of the investment and innovation potential of individual types of industrial activity. In particular, the wood processing industry is characterised with a relatively high level of investment potential and low level of innovation potential. It substantiates urgency of formation of a system of measures of activation of innovation activity at the level of the industry on the basis of attraction of investment resources.