Comparing business and household sector innovation in consumer products : findings from a representative study in the United Kingdom
Year of publication: |
2012
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Authors: | Hippel, Eric von ; De Jong, Jeroen P. J. ; Flowers, Stephen |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 58.2012, 9, p. 1669-1681
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Subject: | Kundenintegration | Customer integration | Industrieforschung | Industrial research | Produktentwicklung | New product development | Privater Haushalt | Household | Großbritannien | United Kingdom |
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