Comparing email and SNS users : investigating e-servicescape, customer reviews, trust, loyalty and E-WOM
Gina A. Tran, David Strutton
| Year of publication: |
2020
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|---|---|
| Authors: | Tran, Gina A. ; Strutton, David |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 53.2020, p. 1-17
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| Subject: | Customer loyalty | Customer reviews | E-servicescape | Electronic word-of-mouth | Online servicescape | Trust | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Social Web | Social web | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Kundenbindung | Customer retention | Dienstleistungsqualität | Service quality | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2019.03.009 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012171958