Comparing Lead Users to Emergent‐Nature Consumers as Sources of Innovation at Early Stages of New Product Development
| Year of publication: |
2019
|
|---|---|
| Authors: | Hamdi‐Kidar, Linda ; Keinz, Peter ; Le Nagard, Emmanuelle ; Vernette, Eric |
| Published in: |
Journal of Product Innovation Management. - Wiley, ISSN 1540-5885, ZDB-ID 2012544-6. - 2019 (04.07.)
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1111/jpim.12500 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012094819