Comparing naive with econometric market share models when competitors' actions are forecast
| Year of publication: |
1994
|
|---|---|
| Authors: | Danaher, P.J. |
| Published in: |
International journal of forecasting. - Amsterdam [u.a.] : Elsevier, ISSN 0169-2070, ZDB-ID 283943x. - Vol. 10.1994, 2, p. 287-294
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