Comparison and evaluation of some economic models of digital‐only journals

Economic aspects of digital journal production and delivery were explored using Ithink Analyst, a modelling software package. Three models were developed and simulations were used to monitor the effect of variations in the values of key model elements. The results suggest that scholarly journals can be produced and distributed for a modest fee as long as there are at least 500 subscribers. Alternative models such as author‐funded production are also viable. While a model that shares costs between authors and subscribers is viable, administration of two sets of fees would increase costs.