Competitive intelligence as a creative tool for the innovation process : an exploratory study in SMEs
Year of publication: |
2024
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Authors: | Hassani, Abdeslam ; Blais, Caroline |
Published in: |
International journal of entrepreneurship and innovation management : IJEIM. - Milton Keynes : Inderscience Enterpr., ISSN 1741-5098, ZDB-ID 2115999-3. - Vol. 28.2024, 5/6, p. 343-364
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Subject: | competitive intelligence | ideation | innovation process | product innovation | service innovation | small and medium enterprises | SMEs | KMU | SME | Innovation | Innovationsmanagement | Innovation management | Wettbewerbsanalyse | Competitive analysis | Produktentwicklung | New product development | Wissensmanagement | Knowledge management | Kreativität | Creativity | Dienstleistungssektor | Service industry |
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