Competitiveness: a market perspective
Georg Licht, Wolfgang Sofka and Waltraud Urban
| Year of publication: |
2005
|
|---|---|
| Authors: | Licht, Georg ; Sofka, Wolfgang ; Urban, Waltraud |
| Published in: |
Europe's automotive industry on the move : competitiveness in a changing world ; with 81 tables. - Heidelberg [u.a.] : Physica-Verlag, ISBN 3-7908-1590-X. - 2005, p. 45-101
|
| Subject: | Wettbewerb | Competition | Marketing | Theorie | Theory | Marketingmanagement | Marketing management |
| Extent: | graph. Darst |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003029277