Competitiveness in the real economy : value aggregation, economics and management in the provision of goods and services

1. Is it only about working harder?. or the other side of GDP -- 2. Productivity, value aggregation and national competitiveness -- 3. Workers, entrepreneurs and productivity -- 4. Country reputation, productivity and national competitiveness -- 5. On leadership, entrepreneurial spirit and the search for sustainable competitive advantages -- 6. From Popper to Soros and the downfall of economics -- 7. Rationality vs. emotion : funny tasting coke in the land of Georges Remi (Herge) -- 8. Bernanke and an urgent need for a paradigm shift -- 9. Bernie Ebbers, WorldCom and other corporate tragic comedies -- 10. The competitiveness of nations in the 21st century : the links between exports, FDI and national competitiveness.