Competitor Identification and Competitor Analysis: A Broad-Based Managerial Approach
| Year of publication: |
2002
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| Authors: | Bergen, M. ; Peteraf, M.A. |
| Published in: |
Managerial and decision economics : MDE ; the international journal of research and progress in management economics. - Chichester [u.a.] : Wiley, ISSN 0143-6570, ZDB-ID 5822270. - Vol. 23.2002, 4-5, p. 157-170
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