Complements or confounders? : a study of effects of target and non-target features on online fraudulent reviewer detection
Qiang Wang, Wen Zhang, Jian Li, Zhenzhong Ma
| Year of publication: |
2023
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|---|---|
| Authors: | Wang, Qiang ; Zhang, Wen ; Li, Jian ; Ma, Zhenzhong |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 167.2023, p. 1-16
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| Subject: | Fraudulent reviewer detection | Goals-Plans-Action theory | Non-target features | Online review fraud | Target features | Betrug | Fraud | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Zielgruppe | Target group | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2023.114200 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014383211