Composite indicators for measuring the online search interest by a tourist destination
Year of publication: |
2019
|
---|---|
Authors: | Dinis, Maria Gorete Ferreira ; Costa, Carlos Manuel Martins da ; Pacheco, Osvaldo Manuel da Rocha |
Published in: |
Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications. - Singapore : Springer, ISBN 978-981-13-6338-2. - 2019, p. 1-19
|
Subject: | Composite indicators | Search interest | Google trends | Portugal | Suchmaschine | Search engine | Wirtschaftsindikator | Economic indicator | Tourismus | Tourism | Destinationsmanagement | Destination management | Messung | Measurement |
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