Computer based marketing : das Handbuch zur Marketinginformatik
Hajo Hippner ... (Hrsg.)
| Year of publication: |
1999 ; 2. Aufl.
|
|---|---|
| Other Persons: | Hippner, Hajo (contributor) |
| Publisher: |
Braunschweig [u.a.] : Gabler [u.a.] |
| Subject: | Marketing | Computerunterstütztes Verfahren | Aufsatzsammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIII, 736 S. : Ill., graph. Darst., Kt. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-528-15586-8 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004610779