Conceptualising consumers’ word-of-mouth behaviour intention : evidence from a university education services in Malaysia
Hsin Hsin Chang, Don Jyh-Fu Jeng, Mohamad Rizal Abdul Hamid
| Year of publication: |
2013
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|---|---|
| Authors: | Chang, Hsin Hsin ; Jeng, Don Jyh-Fu ; Mohamad Rizal Abdul Hamid |
| Published in: |
Service business. - Berlin : Springer, ISSN 1862-8508, ZDB-ID 22799382. - Vol. 7.2013, 1, p. 17-35
|
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Notes: | Systemvoraussetzung: Acrobat Reader |
| Other identifiers: | 10.1007/s11628-012-0142-1 [DOI] |
| Source: |
Persistent link: https://www.econbiz.de/10010117277