Confessions of the pricing man : how price affects everything
Hermann Simon
| Alternative title: | Preisheiten: Alles, was Sie über Preise wissen müssen <engl.> |
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| Year of publication: |
2015
|
| Authors: | Simon, Hermann |
| Institutions: | Springer International Publishing (publisher) |
| Publisher: |
Cham : Copernicus Books, a brand of Springer |
| Subject: | Preismanagement | Pricing strategy | Führung | Mikroökonomie | Preisbildung | Vermarktung |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xiii, 221 Seiten |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-3-319-20399-7 ; 978-3-319-20400-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014011085