Confirmatory tetrad analysis in PLS path modeling
The authors propose a CTA-PLS assessment routine for measurement models. This routine applies confirmatory tetrad analysis (CTA) in a manner which is consistent with partial least squares (PLS) path modeling assumptions. The conceptualization employs a bootstrapping procedure to accomplish an appropriate statistical test examining vanishing tetrads in CTA-PLS. The approach allows distinguishing a formative indicator specification from a reflective indicator specification. Applications using experimental and empirical data demonstrate the usefulness and effectiveness of CTA-PLS. As a means of evaluating PLS path modeling results, the routine assists researchers in avoiding potentially unrepresentative consequences of measurement model misspecification.
Year of publication: |
2008
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Authors: | Gudergan, Siegfried P. ; Ringle, Christian M. ; Wende, Sven ; Will, Alexander |
Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 61.2008, 12, p. 1238-1249
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Publisher: |
Elsevier |
Keywords: | Confirmatory tetrad analysis Partial least squares Path modeling Measurement model evaluation |
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