Consignment contracts with cooperative programs and price discount mechanisms in a dynamic supply chain
Year of publication: |
2019
|
---|---|
Authors: | Buratto, Alessandra ; Cesaretto, Rudy ; De Giovanni, Pietro |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 218.2019, p. 72-82
|
Subject: | Advertising | Game theory | Marketing-operations interface | Pricing | Lieferkette | Supply chain | Spieltheorie | Preismanagement | Pricing strategy | Werbung |
-
Channel coordination with quantity discounts and/or cooperative advertising
Karray, Salma, (2016)
-
Cooperative advertising in a supply chain with retail competition
Karray, Salma, (2015)
-
The effect of the alliance between manufacturer and weak retailer on supply chain performance
Zhang, Jianxiong, (2018)
- More ...
-
Communication strategies to contrast anti-vax action : a differential game approach
Buratto, Alessandra, (2025)
-
New product introduction: goodwill, time and advertising cost
Buratto, Alessandra, (2002)
-
ε-Subgame Perfectness of an Open-Loop Stackelberg Equilibrium in Linear-State Games
Buratto, Alessandra, (2012)
- More ...