Constructing a conceptual model of purchase behaviour of village shopkeepers : a study of small rural retailers in Eastern India
Dev Narayan Sarkar, Kaushik Kundu, Himadri Roy Chaudhuri
| Year of publication: |
2016
|
|---|---|
| Authors: | Sarkar, Dev Narayan ; Kundu, Kaushik ; Chaudhuri, Himadri Roy |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 28.2016, p. 1-16
|
| Subject: | Rural unorganized retailer | Purchase behaviour | Developing countries | Structural equation model | Indien | India | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Entwicklungsländer | Ländlicher Raum | Rural area |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2015.08.007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011433735