Consumer attitudes to utility products: a consumer behaviour perspective
| Year of publication: |
2002
|
|---|---|
| Authors: | Watson, Anna ; Viney, Howard ; Schomaker, Patrick |
| Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 20.2002, 7, p. 394-404
|