Consumer behavior : theory and practice
Charles G. Walters
| Year of publication: |
1978 ; 3. ed.
|
|---|---|
| Authors: | Walters, Charles Glenn |
| Publisher: |
Homewood, Ill. : Irwin |
| Subject: | Verbraucher | Betriebswirtschaftliche Einführungsschrift | Vereinigte Staaten | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
| Extent: | XVI, 608 S. graph. Darst 8° |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-256-01999-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000050870