Consumer behaviour and sensory preference differences : implications for wine product marketing
Johan Bruwer; Anthony Saliba; Bernadette Miller
| Year of publication: |
2011
|
|---|---|
| Authors: | Bruwer, Johan ; Saliba, Anthony ; Miller, Bernadette |
| Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 28.2011, 1, p. 5-18
|
| Subject: | Wein | Wine | Konsumentenverhalten | Consumer behaviour | Altersgruppe | Age group | Geschlecht | Gender | Australien | Australia | USA | United States | Großbritannien | United Kingdom |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009009749