Consumer Empowerment Through Internet-Based Co-creation
| Year of publication: |
2009
|
|---|---|
| Authors: | Füller, Johann ; Mühlbacher, Hans ; Matzler, Kurt ; Jawecki, Gregor |
| Published in: |
Journal of management information systems : JMIS. - Armonk, NY : Sharpe, ISSN 0742-1222, ZDB-ID 8831270. - Vol. 26.2009, 3 (1.12.), p. 71-103
|