Consumer innovativeness and its correlates: A propositional inventory for future research
| Year of publication: |
2011
|
|---|---|
| Authors: | Bartels, Jos ; Reinders, Machiel J. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 64.2011, 6, p. 601-610
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