Consumer self-confidence in green foods : an investigation of the role of ecolabels using the theory of planned behavior and market segmentation
Clare D'Souza, Mehdi Taghian, Vanessa Apaolaza, Patrick Hartmann, Anne Brouwer, and Belal Chowdhury
| Year of publication: |
2022
|
|---|---|
| Authors: | D'Souza, Clare ; Taghian, Mehdi ; Apaolaza, Vanessa ; Hartmann, Patrick ; Brouwer, Anne ; Chowdhury, Belal |
| Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 34.2022, 5, p. 457-487
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| Subject: | Attitudes | consumer segmentation | consumer self-confidence | eco-label | PBC | social norms | the theory of planned behavior | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes | Umweltzeichen | Eco-label | Marktsegmentierung | Market segmentation | Umweltbewusstsein | Environmental consciousness | Soziale Norm | Social norm |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08974438.2021.1901826 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013483407