Consumer trust in e-commerce : an analysis of means communicating trustworthiness from a buying transaction life cycle perspective
Carsten D. Schultz
| Year of publication: |
2007
|
|---|---|
| Authors: | Schultz, Carsten D. |
| Publisher: |
Hamburg : Kovač |
| Subject: | Electronic Commerce | Verbraucher | Vertrauen |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [verlagdrkovac.de] |
| Extent: | IX, 156 S. : graph. Darst. |
|---|---|
| Series: | Schriftenreihe Studien zum Konsumentenverhalten. - Hamburg : Kovač, ISSN 1613-9100. - Vol. 13 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-3-8300-3014-0 ; 3-8300-3014-2 |
| Source: |
Persistent link: https://www.econbiz.de/10004887873