Consumer values versus perceived product attributes : relationships among items from the MVS, PRS, and PERVAL scales
Donghun Lee; Galen T. Trail; Hyungil H. Kwon; Dean F. Anderson
| Year of publication: |
2011
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|---|---|
| Authors: | Lee, Donghun ; Trail, Galen T. ; Kwon, Hyungil H. ; Anderson, Dean F. |
| Published in: |
Sport management review. - Amsterdam [u.a.] : Elsevier, ISSN 1441-3523, ZDB-ID 21052578. - Vol. 14.2011, 1, p. 89-101
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009890486