Contactless service encounters among Millennials and Generation Z : the effects of Millennials and Gen Z characteristics on technology self-efficacy and preference for contactless service
Year of publication: |
2022
|
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Authors: | Kim, Songmee ; Jang, Seyoon ; Choi, Woojin ; Youn, Chorong ; Lee, Yuri |
Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7130, ZDB-ID 2556111-X. - Vol. 16.2022, 1, p. 82-100
|
Subject: | Consumer conformity | Contactless service | Generation Z | Millennials | Technology self-efficacy | Altersgruppe | Age group | Konsumentenverhalten | Consumer behaviour | Junge Erwachsene | Young adults | Persönlichkeitspsychologie | Personality psychology | Arbeitsverhalten | Work behaviour |
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