IN CONTEXT - Intuitive Decision Making - Despite the welter of data and analytics at their disposal, experienced managers often need to rely on gut instinct to make complex decisions under duress.
| Year of publication: |
2007
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|---|---|
| Authors: | Matzler, Kurt ; Bailom, Franz ; Mooradian, Todd A. |
| Published in: |
MIT sloan management review. - Cambridge, Mass : MIT, ISSN 1532-9194, ZDB-ID 2039388X. - Vol. 49.2007, 1, p. 13-16
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