A contextual account of digital servitization through autonomous solutions : aligning a digital servitization process and a maritime service ecosystem transformation to autonomous shipping
Year of publication: |
2022
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Authors: | Makkonen, Hannu ; Nordberg-Davies, Sini ; Saarni, Jouni ; Huikkola, Tuomas |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 102.2022, p. 546-563
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Subject: | Autonomous solutions and autonomous shipping | Digital innovation and digitalization | Service ecosystem | Servitization and digital servitization | Digitalisierung | Digitization | Leistungsbündel | Bundling strategy | Schifffahrt | Shipping | Organisatorischer Wandel | Organizational change | Geschäftsmodell | Business model | Innovation | Electronic Commerce | E-commerce |
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