Contextualizing fans' divergent experiences of sport activism through a social identity threat lens
Year of publication: |
2024
|
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Authors: | Dalal, Keegan ; Naraine, Michael L. |
Published in: |
Sport marketing quarterly : preferred journal of the Sport Marketing Association. - Morgantown, W Va. : Fitness Information Technology Inc., ISSN 1061-6934, ZDB-ID 1180282-0. - Vol. 33.2024, 3, p. 242-257
|
Subject: | Black Lives Matter | interest convergence | social identity | sport activism | Sport | Sports | Persönlichkeitspsychologie | Personality psychology | Freizeitverhalten | Leisure behaviour | Konsumentenverhalten | Consumer behaviour |
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